Digital Marketing as a Whole

Our Services

We need to always remember that digital marketing should take a holistic approach, as the technical landscape changes rapidly.

Digital Branding

We use a technique that utilizes a combination of internet branding and digital marketing over a range of digital venues, including internet-based relationships, device-based applications or media content.

SEO

Search engine optimization is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. 

Development

Web development can range from developing a simple single static page of plain text to complex web-based internet applications, electronic businesses, and social network services.

The All Important Website

This is where all the magic happens.  It is way more important to have a site that functions properly in terms of Search Engine Optimization than it is to be the prettiest in all the land.  Nobody is going to care about your website if they can’t find it.

We Design for Mobile Plaforms, too.

Responsive web design is an approach to web design that makes web pages render well on a variety of devices and window or screen sizes. Recent work also considers the viewer proximity as part of the viewing context as an extension for RWD.

We Make Your Website Work Everywhere.

Let’s take a traditional “fixed” website.  When viewed on a desktop computer, for instance, the website might show three columns. But when you view that same layout on a smaller tablet, it might force you to scroll horizontally, something users don’t like. Or elements might be hidden from view or look distorted.  The impact is also complicated by the fact that many tablets can be viewed either in portrait orientation or turned sideways for landscape view.

On a tiny smartphone screen, websites can be even more challenging to see. Large images may “break” the layout. Sites can be slow to load on smartphones if they are graphics heavy.

However, if a site uses responsive design, the tablet version might automatically adjust to display just two columns. That way, the content is readable and easy to navigate. On a smartphone, the content might appear as a single column, perhaps stacked vertically.  Or possibly the user would have the ability to swipe over to view other columns.  Images will resize instead of distorting the layout or getting cut off.

The point is: with responsive design, the website automatically adjusts based on the device the viewer sees it in.

Process & Workflow.

 

Project Research

The most important workflow step – understanding project scope

Wireframes

Visual representation of the project vision.

Design

All the content coming together to build your digital footprint.

Development

All the behind-the-scenes that make your website perfect.

Let’s Work Together